I keep an eye on USAJobs just to see what positions the Federal government is trying to fill. Lately, there have been a lot of postings for Chief, New Media, New Media Specialist, and similar positions. Most of these positions are in agency communications or public relations groups and are responsible for aspects of the [...]
It might not seem like it on the surface, but government buyers are nervous. Why? Because in this economy government, and more specifically the Federal government, is the only one really buying and every technology vendor in the world wants to sell to them. Why would this make a government buyer nervous? It would seem [...]
One of the most common questions I receive when it comes to content is how do I know if my content is relevant? In their book Creating Breakthrough Products by Jonathan Cagan and Craig M. Vogel, the authors write that what makes a great experience for a user is a combination of three elements – [...]
I routinely speak with technology vendors about the government market – who is doing what, which agency is buying, what new technologies government is interested in purchasing, best ways to penetrate the market, etc. In the last year I have seen a large upswing in one particular type of conversation – a vendor new to [...]
In speaking with a number of government Web managers and corresponding vendors recently, I have been asked a lot about why government Web sites and new media efforts are so “poor.” My first response generally is what do you mean by poor and I have been told things like “You can’t find anything on the [...]
Alice: Would you tell me, please, which way I ought to go from here? The Cat: That depends a good deal on where you want to get to. Alice: I don’t much care where. The Cat: Then it doesn’t much matter which way you go. Alice: …so long as I get somewhere. The Cat: Oh, [...]